• Whatsapp Daily Sends 100 Billion Messages Worldwide

    WhatsApp now sends close to 100 billion messages every day, CEO Mark Zuckerberg said during the latest Quarterly Earnings Call. WhatsApp last year, for the first time on New Year’s Eve, set a huge record of crossing 100 billion messages a day.

    During the Quarterly Morning Call, Zuckerberg shared that 2.5 billion people worldwide use one or more Facebook apps every day and that the company has more than 10 million active advertisers on its services. New Year’s Eve is the day that WhatsApp usually experiences a significant spike in messages and this has been a trend for the past several years. In 2017, WhatsApp sent 63 billion messages on New Year’s Eve, followed by 75 billion in 2018 and more than 100 billion messages last year via WhatsApp. Now, about 100 billion messages are being sent every day.

    No other messaging service is even around these numbers on WhatsApp. This is also due to its growing user base which has crossed the 2 billion mark earlier this year. According to a report by Statista, WhatsApp reached five billion downloads on Android in January this year, making it only the second non-Google app to achieve the milestone.

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    During the call, Zuckerberg also gave information about the new Instagram update integrating Facebook Messenger and Instagram messaging. The CEO of Facebook said the initial response so far has been positive.

    WhatsApp is adding new features to make the app more user friendly. It recently gave users the ability to silence chat alerts forever through the “Always mute” feature. The service was also testing “Join Missed Calls” – which allow users to join the call directly even after initially missing it – and also working on the biometric lock feature in the beta version . Now, WhatsApp plans to integrate WhatsApp business features with Facebook shops to allow users to purchase products directly within chat.

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