It is true that most of the logo work is inspired from art work that was historically embellished into different forms. Today, you will see how each and every product whether it is a local or global purchase has a logo on it. They have been so extended that it is now multi-purpose. Here is how a logo can be useful for you and your brand in the long run:
- Maintain relevance
- Creates awareness
- Explains the concept of your branding
- Worldwide recognition
For these reasons and many, it is immensely important to have a logo that indicates a separate identity. In this blog, you will be inspired by some of the famously known logo designs; so choose and decide the best one for your business.
1. Abstract logo
Just like abstract art, these logos are impeccable with looks as well as their meanings. All in all, there are about six elements that combine and result in an abstract logo. For example, when it comes to lines and shapes, these are mostly symmetrical. You can always experiment with shapes with these sorts of logos. This is because with such a type of logo you are already given an opportunity to see what works the best for you. You can try different textures as well. Besides, there is not just one shape type you could tryout with; whether it is 2-D shapes or 3-D shapes, it truly depends on your need and the client’s requirement. If you particularly want to attain an incredible abstract design, then get it through an abstract logo maker.
If you would remember any logos, there are chances most of them would be the typographic logos. These work around the text based images with the most right font style, font size and font effects. One of the amazing aspects of this sort of a logo is that the designers are open to experiment with the words. Firstly, they have to come up with extraordinarily unique words, you can even combine and form something different, that doesn’t exist so that your idea is easily distinguishable. Some brands will have a variety of colors while others might just choose two that can be enough for them.
3. Pictorial mark
If you have a passion for pictures and graphics, a pictorial mark is the logo you should opt for. But is it just an ordinary image? It is beyond that and it has more than that in the list. When you design something like this it gets difficult to bring uniqueness out of it by aligning it with brand identity. Some brands simply opt for a graphic illustration but in order to create that, they extend it to make it look bold, with variation in different colors. At times these can be successful in your brand to an extent that you wouldn’t have to invest a lot on the thinking process of that certain image which alone would do its job.
If you like both the word mark and the pictorial mark, you may opt for the combination logo type. A logo like this will give you more chance to enter the heart of your audiences. Although as a designer, it will be time consuming since you not only have to work on the symbolic aspect but also on the written facets of the logo. This will include the brand name, and also a symbol that demonstrates the core values of a company. However, it should be ensured that you don’t go overboard with it because at times it cannot look as appealing to the viewers.
This sort of logo is something that radiates the mark and symbol of a certain organization. Now this can be a society, a club or even educational institutes that mostly undergo the process of monogram logo designs. The designers tend to work on these to ensure that such logos are long lasting, and reliable. At times they can also be referred to as emblems which are extremely popular across the globe and can be easily recognized.
So when it comes to the character built logos, these are the symbols that the graphic designers have to create to showcase the concepts of a certain brand. To be fair, there are a low proportion of companies who would want to opt for a character logo. This is because their preconceived notion is based on something that is character based and would be funky, and illustrative, which however is not the case. There is more to these logos only if they are created in such a demeanor that is thoughtful, has a meaning and results in something rigorous. If you want to get inspiration for a character’s logo, you can search the web and the ideas would be countless.
To Wrap Up
It can be said that choosing and approving a logo is more difficult than making it. This is because most of the brands outsource logo making for their brand and since it excludes from the business’ primary activities, it may get complicated to impress the audiences directly. But at the same time, these logo designers are the real experts that generate promising outcomes.